LORNE ABONY, BA’91

Tue, Jan 8, 2013

Alumni Update

LORNE ABONY, BA’91

Lorne Abony, BA’91, recently became the first Canadian to be featured on Undercover Boss, a popular CBS reality show.

Last Friday, viewers watched as Abony, the CEO of Mood Media, which provides media services to companies including Nike, AT&T and Gucci, went incognito in his own firm. Disguised as an aspiring employee, he got a candid look at the daily, ground-level operations of the company.

Abony spoke to the Financial Post about his experience.

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